Wakey Wakey! Last stop on the train!
Lost In McDonaldland is a 6-episode web cartoon following a morning commuter named Patty, who falls asleep on the subway and finds herself whisked away to the wacky, whimsical world she remembers from her childhood.
Led by Birdie, the mischievous Hamburglar, and lovable Grimace, Patty travels across the treacherous Filet-O-Fish Lake to Grimace Island, through a Spicy Sprite Storm in the haunted Graveyard of Discontinued Menu Items, and all the way to the Sundae Mountains to find the only person who can get her home – the one and only Ronald McDonald.
After noticing the groundswell of fans watching old McDonald’s cartoons on YouTube, we jumped at the opportunity to provide them something nostalgic, yet new. A spiritual successor to the animated films they loved from their childhoods, wrapped in a story that’s ultimately about them - adults who need an occasional break from modern life, and a moment to tap into their youth, by revisiting the magical world of McDonaldland.
Complete with Fry Guys, McSpaghetti, and a McNugget Buddy Boy Band, the show is full of fan favorite menu items, easter eggs, and characters from the McD’s archives – and even a few grown-up gags – all designed to remind fans who grew up with Ronald, Grimace and the gang why they’ve loved this brand for decades.
After all, you're never too old for a new adventure
9.4MM social impressions
1.4 million YouTube views
90% positive/neutral sentiment
14.85% Share Ratio
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